KELVS Vitamin C Brightening Serum is a lightweight, water-based serum powered by Sodium Ascorbyl Phosphate — one of the most stable and skin-friendly forms of Vitamin C available. Unlike traditional L-Ascorbic Acid formulas that oxidize quickly and irritate sensitive skin, Sodium Ascorbyl Phosphate remains stable at a skin-compatible pH of 7.0–7.5, delivering consistent brightening and antioxidant protection without redness or irritation.
Paired with Hyaluronic Acid, this serum targets dark spots, uneven skin tone, dullness, and acne — all while keeping your skin deeply hydrated and plump. Whether you are dealing with post-acne marks, sun damage, or a tired-looking complexion, this serum is formulated to bring real, visible results.
Most Vitamin C serums use L-Ascorbic Acid, which is unstable, oxidizes fast, and can sting sensitive skin. Sodium Ascorbyl Phosphate (SAP) is a next-generation Vitamin C derivative that:
Hyaluronic Acid is a powerful humectant that attracts and locks moisture into the skin. In this serum, it works alongside Sodium Ascorbyl Phosphate to enhance ingredient absorption, reduce the appearance of fine lines, and leave your skin feeling soft, plump, and well-hydrated — never tight or dry.
Sodium Ascorbyl Phosphate is uniquely effective at a neutral to slightly alkaline pH — unlike L-Ascorbic Acid which needs a harsh low pH to work. Our formula is precisely balanced at 7.0–7.5, making it stable, effective, and comfortable for everyday use on all skin types.
⚠️ Note: As with all Vitamin C products, store away from direct sunlight to preserve potency. Always apply SPF during the day when using this serum.

Sodium Ascorbyl Phosphate (SAP) is a stable, water-soluble derivative of Vitamin C. Unlike L-Ascorbic Acid — the most common form — SAP does not oxidize quickly, does not irritate skin, and works at a gentle neutral pH. It converts to active Vitamin C on the skin, delivering full brightening and antioxidant benefits without the downsides of traditional Vitamin C serums.
Yes. Sodium Ascorbyl Phosphate has clinically studied antibacterial properties that specifically target acne-causing bacteria. Regular use can help reduce active breakouts, prevent new ones from forming, and fade post-acne marks over time — making it an excellent choice for acne-prone skin.
Yes. Because KELVS Vitamin C Serum uses Sodium Ascorbyl Phosphate at a neutral pH of 7.0–7.5, it is far gentler than typical Vitamin C serums. It does not sting, irritate, or cause redness — making it one of the most suitable Vitamin C options for sensitive skin types. We still recommend a patch test on your inner arm before first full use.
Yes. This serum is formulated for daily use, both morning and night. Its stable, gentle formula makes it suitable for everyday application without causing sensitivity or over-exfoliation.
Absolutely. Vitamin C makes your skin more sensitive to UV exposure, and skipping SPF can worsen pigmentation and reverse your brightening results. Always apply a broad-spectrum SPF 30 or higher as the last step of your morning routine.
Most users begin noticing improved skin radiance and a more even skin tone within 4 to 6 weeks of consistent daily use. Stubborn dark spots and hyperpigmentation may take 8–12 weeks to show significant fading. Consistency is key.
Yes. KELVS delivers across Pakistan. Order directly from our website or find us on Daraz.
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